Rethink Your Drink Media Campaign
Cook County Department of Public health launched the “Rethink Your Drink” Campaign on January 2nd. “Rethink your Drink” is part of a county-wide effort to reduce the consumption of sugar-loaded beverages. Sugar-loaded beverages (i.e., sodas, energy drinks, sports drinks) are the single greatest source of calories in the American diet, providing approximately 10% of the total average calories per day. The large increase in the amount of sugary drinks people consume, or drink, relates to the dramatic rise in adult and childhood obesity.
The new campaign aims to educate Cook County residents about the harmful effects of sugar-loaded drinks through print and transit advertisements as well as radio and television commercials. Cook County joins several other health departments from across the US to promote healthy drinking habits.
For more information about “Rethink Your Drink” and to take the pledge, please visit the CCDPH website at www.rethinkyourdrinknow.com. To learn more about how your faith community can participate in this campaign, contact Jessica Palys, Faith Community Organizer for The Center for Faith and Community Health Transformation at 847-384-3528 or jessica.thecenter@gmail.com.
